From the issue: True Value makes its moveAs True Value dealers descend on Dallas for the Spring Reunion, the company's "Strategy in Action" is described in the current issue of HBSDealer. True Value hammers on targeted marketingCEO takes to Linkedin to describe the co-op’s modernized approach to media spending. True Value takes aim at customers David Elliott leads the charge to modernize the co-op’s marketing approach. True Value targets better service With J.D. Power scores in its sights, the Chicago-based co-op rolls out in-store chats, along with a national training program. Obituary: Manny Franquinha, Crest Hardware founder Franquinha was a major fixture in his community -- as well as a successful hardware retailer. Chairman’s message on ‘speculation’ The focus is clear, says Brent Burger: a 'bright and independent future' True Value’s Endcap Parade Slideshow: Merchandising ideas from the co-op’s Spring Reunion. True Value plans a Reunion with 'wow' Million-dollar inventory giveaway highlights event in Chicago. Sights and Sounds of a True Value Reunion Slide Show: The co-op sends a "Value of Now" message in Chicago. True Value recognizes high performance The latest class of “Best Hardware Store in Town” honorees respect the five P's. First Previous 10 11 12 13 14 Next Last
