Vernon Shallenberger and Dana Cowart of TAL Holdings.
TAL Holdings announced that it has promoted two key team members of its leadership team.
Vernon Shallenberger has been promoted to the position of vice president of sales and operations, and Dana Cowart has been named vice president of technology and acquisition integration.
In this new role, Vernon Shallenberger will be responsible for managing TAL's operations, marketing, and merchandising to ensure the company meets its sales, financials, and operational goals, the Vancouver, Washington-based prodealer said.
Shallenberger started as director of operations with TAL in May 2022. He has over 30 years of experience in the LBM and retail industries. Prior to TAL, he spent 15 years at White Cap in roles ranging from branch manager to area operations manager where he was responsible for the daily operations of locations in Arizona, New Mexico, Texas, and Nevada.
As vice president of technology and acquisition integration, Cowart will manage TAL’s business information systems (BIS) and inventory, as well as developing a team to support the company’s acquisition strategy.