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Milwaukee rolls out women's workwear

The company aims to 'redefine expectations of comfort for women in the trades.'
12/23/2024

Milwaukee is enhancing its workwear portfolio to include women’s jobsite apparel. The expansion, per the company, combines the performance and comfort tradeswomen need on the job in an optimally tailored fit.  

Milwaukee says it aims to offer durable, comfortable apparel built to meet the demands of women in the trades.

“Despite seeing significant increases of tradeswomen across industries in recent years, their options for sufficient jobsite apparel have remained stagnant,” Nadia Sinner, Milwaukee product manager. “Through working directly with tradeswomen to uncover their frustrations with current jobsite apparel, Milwaukee is delivering solutions specifically tailored for women on the job. Our design process consists of extensive jobsite research, product seeding and rigorous product testing to ensure durable apparel that is fitted and designed specifically for tradeswomen by tradeswomen.”

Milwaukee women's apparel
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Milwaukee is introducing three new shirts, a sweatshirt and two pairs of pants for women on the jobsite (all available in January 2025). A part of the workwear collections, GRIDIRON, FREEFLEX and WORKSKIN, these solutions are dedicated to solving frustrations in comfort, movement and protection from the elements. This initial expansion for women’s workwear includes additions to the GRIDIRON and FREEFLEX collections with future plans to expand the WORKSKIN collection. These products are engineered with a focus on the trades, ensuring apparel to benefit productivity in all jobsite conditions.

View photos of the workwear here, and learn more here.

 

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