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Island Opening: TAL unveils the new Browne’s Home Center

The latest look for TAL Building Centers can be found in Friday Harbor, Washington.
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Browne's Home Center TAL Front B
The new Browne's Home Center is the fourth TAL location to receive a complete makeover. (Click to enlarge the photos accompanying this story.)
Browne's Home Center TAL Front B
The new Browne's Home Center is the fourth TAL location to receive a complete makeover. (Click to enlarge the photos accompanying this story.)

FRIDAY HARBOR, Wash. - By air or by sea: that’s how you can travel to Friday Harbor, the home of the newly remodeled Browne’s Home Center.

Situated off the northwest coast of Washington State, Friday Harbor serves as the county seat and commercial epicenter of the San Juan Islands archipelago and is situated on San Juan Island itself.

You can catch a plane to Friday Harbor — the local airstrip is actually directly across the street from Browne’s Home Center — or use the ferry system and bring your car. 

According to Jason Blair, CEO of TAL Building Centers (yes - TAL Building Centers and not TAL Holdings), Browne’s Home Center is the type of location the prodealer aims for when making acquisitions. It’s located at the county seat or largest county of a western market but isn’t a major metro market.

Brownes Building Center B
Given its island setting, Browne's Home Center offers a wide array of products.
Brownes Building Center B
Given its island setting, Browne's Home Center offers a wide array of products.

In recent weeks, the Washington-based prodealer has done away with the TAL Holdings name in favor of TAL Building Centers. The name TAL itself is a nod to the company's roots and the Tum-A-Lum Lumber banner.

Blair points out that TAL Building Centers does its due diligence before acquiring a company. TAL makes sure that it's a good business with a solid reputation and is a good cultural fit with the organization.

“We bring a set of resources that were not there before,” Blair says, noting that companies under TAL’s wing receive major upgrades in regard to purchasing power, training, marketing, and human resources, among other departments.

Browne’s Home Center is the fourth TAL location that has seen a major remodel in recent years.

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Browne's Building Center includes a full-line, covered lumberyard for builders, contractors, and DIYers.
Browne's Home Center includes a full-line, covered lumberyard for builders, contractors, and DIYers.
Browne's Building Center includes a full-line, covered lumberyard for builders, contractors, and DIYers.
Browne's Home Center includes a full-line, covered lumberyard for builders, contractors, and DIYers.

First acquired by TAL in 2017, the location has undergone an overhaul both physically and in its merchandising. What was once multiple retail buildings on the site has been remodeled and combined into one.

We combined several buildings into one cohesive space, resulting in a substantial expansion of the home center,” says Katherine Cornelius, marketing director at TAL Building Centers.

The updated retail area increased from 14,000 square feet to 28,450 square feet. Included within the retail space is a forthcoming 1,500-square-foot design center and a second, mezzanine level, which will host 1,500 square feet of retail space for lifestyle clothing and workwear. 

Given there aren’t that many shopping options once on the island, Browne’s has one of the widest arrays of product categories that can be found at a home center. From hardware power tools, and pet supplies to auto care, electrical, paint, plumbing supplies, and sporting goods, it can all be found at Browne’s.

TAL’s Mount Vernon Building Center in Mount Vernon, Washington handles incoming product, which is then shipped on the ferry via truckloads. 

Browne's Garden Center
The newly renovated Browne's includes a 1-acre lawn and garden center.
Browne's Garden Center
The newly renovated Browne's includes a 1-acre lawn and garden center.

San Juan Island is the second-largest island in the archipelago and has a population of more than 8,600 people with Friday Harbor hosting more than 2,700 people, according to the U.S. Census Bureau. 

"What we are shooting for is to provide as wide an assortment as possible,” Blair says. “We need to ensure that people on the island can shop for their needs here.”

The updated location maintains a 1-acre garden center featuring a large selection of shrubs, ornamental trees, house plants, pottery, and outdoor decor.

The complete remodel took the better part of nine months and could have been completed sooner if hadn’t been for a tough labor market, according to Blair. 

This latest TAL remodel was designed by Seattle-based Graham Baba Architects. The firm has had a hand in previous TAL remodels and updates. The face of the Friday Harbor home center features vertical, sleek lines of lumber that project an image, which is both modern and purposeful.

The supply chain for products at Browne's includes truckloads shipped via ferry.
The supply chain for products at Browne's includes truckloads shipped via ferry.
The supply chain for products at Browne's includes truckloads shipped via ferry.
The supply chain for products at Browne's includes truckloads shipped via ferry.

Although the island has other retail outlets when it comes to hardware and building supplies, the new Browne’s Home Center carries the largest selection.

Additionally, the island is home to Harbor Rental and Saw Shop. TAL acquired the small engine repair and tool rental business in April, which helps complete TAL’s home improvement and pro offerings on the island.

On Sept. 15, Browne’s hosted a grand opening party attended by TAL management, associates, and contractor customers. A community celebration was held the day after.

“Because we are on the island, we have the opportunity to be different than our presence in other markets,” Blair says.

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