Sunshine Mills supplies Tractor Supply with its Paws & Claws line of cat food products.
Tractor Supply Company has named its top vendor partners for 2023.
The Brentwood, Tenn.-based farm and ranch retailer recently recognized vendors during its annual Partnership Conference. Companies were selected based on factors including collaboration, service and commitment to providing quality products that support “Life Out Here,” Tractor Supply said.
“Our customers count on us for everything they need to live Life Out Here – high quality products and services at everyday low prices. Our hardworking vendor partners help ensure we deliver on that promise, while bringing our Mission and Values to life,” said Seth Estep, chief merchandising officer at Tractor Supply. “We are grateful for each of these partnerships and the important role our vendors play in Tractor Supply’s success.”
Sunshine Mills earned top honors as Company Partner of the Year. The 75-year-old family-owned and operated pet food producer was recognized for the integral part the company has played in the growth of Tractor Supply’s Retriever and Paws and Claws brands. The retailer said that Sunshine Mills was lauded for its steadfast commitment to aligning with increased product demand, implementation of supply chain improvements that reduced delivery time and outstanding communication and partnership.
Tractor Supply also honored vendors in 14 additional categories, with six awards given in each of the company’s merchandising divisions, and 8 general awards in categories including innovation, service, supply chain, and more. The vendor winners were as follows:
Merchandising Division Vendor Partners of the Year:
- Agriculture & Recreational: Cedar Lake
- Clothing & Gift: Jordache
- Companion Animal: Hill's Pet Nutrition
- Equine & Livestock: Hoover's Hatchery
- Seasonal: DeGroot
- Truck, Tool & Hardware: Hillman Group