Small town store uses high tech to become big success
Buffalo, South Dakota, is just about as rural as life can get in the United States, but it’s the center of the universe for Sam Olsen. At the tender age of 24, Sam and his parents purchased the local hardware store and within five years he has become one of the most dynamic entrepreneurs in the region. In addition to the Buffalo Hardware Store, he has acquired three other businesses and says his investment in Paladin Data Corporation’s platform has played a big part in his success.
Sam was born and raised in Buffalo, a small town of 350 hearty souls in the northwest corner of the state. He jokes that the 50,000 head of cattle in the region vastly out-number the 1,200 residents in Harding County. It’s not exactly a technological mecca, but with an entrepreneurial spirit learned from his parents, Tim and Laura, who own a construction company, and a business education from Black Hills State University, Sam has leveraged retail technology to make his businesses incredibly successful.
“From sitting on the couch in my senior year to running a hardware store is quite a leap of faith,” Sam says, recalling his journey from college student to businessman. “We started the business my senior year of college and the first order of business was to find a point of sale platform to run it on.”
Like any thoughtful budding entrepreneur, he did his homework, studying more than a dozen business platforms before choosing Paladin.
Taking over Buffalo Hardware was almost like starting from scratch. He remodeled the store, refurbished the exterior, and expanded both the greenhouse and lumberyard.