PPG announced the launch of PPG Versolon solutions, a newly formed brand designed to simplify PPG’s offerings to light industrial customers including liquid coatings, powder coatings and allied products.
The team of PPG Versolon experts will work alongside OEMs to understand product needs and requirements to deliver coatings and finishes through a variety of distribution channels.
“The combination of a streamlined product offering, and specialist support gives us the opportunity to provide better service to all our customers,” said Daniel Bencun, PPG director commercial coatings, automotive refinish, U.S. and Canada. “PPG Versolon solutions will now make it easier for them to do business with us.”
Local PPG Versolon specialists equip customers with personalized support, local logistics management and delivery service.
PPG said its Versolon solutions represents the merger of the PPG Truefinish brand and Commercial Performance Coatings product line. The result is one streamlined solution servicing a wide range of applications, such as agricultural and construction equipment, trailers, wheels and sheds.