Pella names new president
Pella Corporation is appointing Emily Videtto as president and chief operating officer. She will report to Tim Yaggi, Pella's CEO. While Videtto will continue to oversee sales and marketing, general management and innovation, her expanded responsibilities will include manufacturing, engineering and supply chain.
Throughout her tenure at Pella, Videtto has played a key role in diversifying the company's sales channels, building the company's brands, enhancing the product portfolio and driving above-market growth. Her leadership, per Pella, was instrumental in introducing innovations like the Hidden Screen, Easy-Slide Operator and Steady Set Installation System.
Yaggi commented: "Emily's vision, leadership, and dedication have been pivotal to our success. Her appointment as president and COO is a testament to her outstanding contributions and our confidence in her ability to lead Pella into the future."
"I am truly honored to serve in this role and be a part of an organization and team I deeply believe in. As we approach our 100th anniversary next year, we are not only reflecting on our rich legacy but are also strategically positioned for continued leadership in our industry. We remain committed to delivering exceptional service to our customers and fostering brighter futures for our team members, partners, and communities for years to come," Videtto shared.
Beyond Pella, Emily serves on the board of directors for American Woodmark Corporation. She is also the chair of the Window & Door Manufacturers Association (WDMA).
Before joining Pella, Emily held progressive leadership roles at GAF, North America's largest roofing manufacturer.
