Tractor Supply, Citi announce credit card rewards program
Tractor Supply Company and Citi Retail Services have announced new rewards for Neighbor’s Club members who use the Tractor Supply Personal Credit Card, including 5% back in rewards and special financing offers.
Beginning Sept. 25, Tractor Supply personal credit cardholders with a membership to Neighbor’s Club, the retailer’s free loyalty program, will get 5% back in rewards on regular credit purchases. Cardholders can also choose special financing options, including six months of financing on purchases of $199 and up, 12 months financing on purchases of $399 and up and major purchase plans up to 48 months.
The new benefits are in addition to the benefits that cardholders enrolled in Neighbor’s Club have access to, including seasonal rewards, member-only offers, a birthday surprise and more.
“Moving to 5% back in Neighbor’s Club rewards on Tractor Supply cardholder’s purchases is another way that we can provide an extra level of service and value to our customers,” said Kurt Barton, Tractor Supply’s CFO. “We are excited to bring this new offering and special financing options to our customers in collaboration with Citi and are looking forward to continuing our work together to scale this offering.”
The announcement comes as Tractor Supply and Citi approach the 20th anniversary of their partnership next year.
Prior to initiating the new offers, Citi and Tractor Supply conducted research which found that 71% of U.S. consumers – and 84% of millennials – would be likely to get a store credit card if they found the right one. Tractor Supply said the research demonstrates the continued strong interest in retail store cards that offer engaging value for customers.
Additionally, research showed that consumers desire cards that provide discounts toward purchases, member-only offers or special financing options – all of which the Tractor Supply Personal Credit Card has evolved to support.
In addition to its e-commerce presence at TractorSupply.com, the Brentwood, Tenn.-based retailer operates 1,790 stores in 49 states.
Beginning Sept. 25, Tractor Supply personal credit cardholders with a membership to Neighbor’s Club, the retailer’s free loyalty program, will get 5% back in rewards on regular credit purchases. Cardholders can also choose special financing options, including six months of financing on purchases of $199 and up, 12 months financing on purchases of $399 and up and major purchase plans up to 48 months.
The new benefits are in addition to the benefits that cardholders enrolled in Neighbor’s Club have access to, including seasonal rewards, member-only offers, a birthday surprise and more.“Moving to 5% back in Neighbor’s Club rewards on Tractor Supply cardholder’s purchases is another way that we can provide an extra level of service and value to our customers,” said Kurt Barton, Tractor Supply’s CFO. “We are excited to bring this new offering and special financing options to our customers in collaboration with Citi and are looking forward to continuing our work together to scale this offering.”
The announcement comes as Tractor Supply and Citi approach the 20th anniversary of their partnership next year.
Prior to initiating the new offers, Citi and Tractor Supply conducted research which found that 71% of U.S. consumers – and 84% of millennials – would be likely to get a store credit card if they found the right one. Tractor Supply said the research demonstrates the continued strong interest in retail store cards that offer engaging value for customers.
Additionally, research showed that consumers desire cards that provide discounts toward purchases, member-only offers or special financing options – all of which the Tractor Supply Personal Credit Card has evolved to support.
In addition to its e-commerce presence at TractorSupply.com, the Brentwood, Tenn.-based retailer operates 1,790 stores in 49 states.