Next Big Thing: Kitchen transparency
What's the next big thing in refrigerator design? We'd tell you, but you'd see right through us.
Two major appliance manufacturers have released innovative new refrigerator designs that bring the inside out -- specifically by using glass or transparent features to illuminate the fridge's contents.
LG Electronics has expanded the number of refrigerators in 2017 (13 total) outfitted with its InstaView feature, which allows users to knock twice to illuminate its glass panel and see inside the refrigerator without opening the door.
This year, 13 LG refrigerators – available in various sizes, finishes and configurations and starting at $2,199 – will offer InstaView, the next generation of LG's award-winning Door-in-Door® technology, providing flexibility so consumers can enjoy this new technology in the configuration and style that meets their needs.
LG's Door-in-Door technology also allows users to access often-used items without having to open the entire refrigerator. The refrigerator's ColdSaver Panel, a barrier between the interior compartment and the rest of the refrigerator, reduces cold air loss and helps keep food fresh.
"In the few short months since LG launched InstaView into the U.S. market, this unique feature piqued the interest of many who are interested in 'seeing' their food in a new way," said David VanderWaal, VP marketing for LG Electronics USA. "This year, consumers will have even more choices of refrigerators that feature our most impressive new technology at various price points, proving that with LG there's no need to compromise functionality for style."
Meanwhile, Frigidaire recently unveiled the Frigidaire Professional Glass Door Refrigerator, which can illuminate what's inside – hands-free – with the Proximity Sensor, which automatically turns on interior lights when movement is detected in front of the appliance. The interior lights fade to black when not in use.
"The new Glass Door Refrigerator expands our already successful line of professional appliances," said John Weinstock, Senior Vice President of Marketing for Electrolux North America. "Consumers want powerful performance and state-of-the-art design in their kitchen. Unlike most professional appliances, this refrigerator is compatible with standard-size appliances so it fits into existing kitchens and doesn't require custom work."
