Lowe's names Michael Jones chief customer officer

Lowe's has named Michael A. Jones chief customer officer, replacing the soon-to-be-retired Gregory Bridgeford.

Effective April 30, Jones (who is currently chief merchandising officer) will transition into his new role, in which he'll be responsible for developing a customer-centric experience via design, merchandising, marketing and digital interfaces.

"I am confident that Mike is the right person to succeed Greg as chief customer officer," said chairman, president and CEO Robert Niblock. "Over the past 14 months, Mike and Greg have worked closely together and have made terrific progress in further elevating and enhancing the Lowe's customer experience. In assuming this new role, Mike brings extensive leadership experience, expertise in key product categories relevant to the home improvement business, understanding of the need for vendor collaboration, and a clear focus on the customer."

Jones has been with the company since January of last year, touting over a decade of executive leadership in sales, service, product management and international business. Prior to his role at Lowe's, he was president EVP North & Latin America at Husqvarna, preceded by a 15-year stint at General Electric.

Niblock thanked Bridgeford for his service, adding that he had already delayed his retirement by two years in order to lead the effort at Lowe's to improve its customer experience.