House-Hasson makes a splash in the paint aisle

Hardware distributor House-Hasson Hardware added some 2,500 new items to its paint sundries inventory, allowing paint store-within-a-store concepts for its members.

House-Hasson president Don Hasson said an example of the store-within-a-store concept will be set up at the company’s upcoming dealer market, scheduled Sept. 29 to Oct. 1 at the Wilderness Resort in Pigeon Forge, Tenn.

“We’ll construct a small model paint store at the market to show dealers what they can do with these new items,” Hasson said. “A hardware store can sell anything a paint store can sell. Whatever makes it more convenient for customers to shop with our dealers makes our dealers a stronger destination for customers.”

The new products are available out of House-Hasson’s two warehouses, located in Knoxville, Tenn., and Prichard, W.Va.

Cabot Stains and Old Masters are the two largest vendors added to House-Hasson’s product inventory. House-Hasson already carried three complete paint lines: Gray Seal, Valspar and PPG. 

Other brands in the paint supplies inventory include Wooster Brush, Purdy, Hyde Tools, Minwax and Tyvek, to a name a few.