Home builder plays favorites with flooring

Atlanta-based Beazer Homes USA tapped Mohawk Industries as the builder’s exclusive product supplier across all flooring categories.

The relationship between the two Georgia companies dates back to 2010, when Mohawk began supplying Beazer Homes with carpeting and tile. The new deal, announced Tuesday, calls for the builder to exclusively rely on Mohawk for all of its hardwood, laminate and resilient flooring needs, as well.

Executives had high praise for the deal they orchestrated.

“Beazer is committed to building homes with a dedication to craftsmanship and quality,” said Allan Merrill, president and CEO of Beazer Homes. “In selecting our trade partners, we seek out companies like Mohawk that exemplify a similar commitment to operational excellence, sustainability and product innovation. We look forward to working with Mohawk as our exclusive flooring partner.”

At Mohawk Flooring North America, President Brian Carson said the company was honored by the business arrangement. “Partnering with top-notch companies like Beazer is very important to us, and we are excited about growing this valuable relationship which showcases the breadth of our product portfolio.”