HIRI tackles new approaches and deep insights

The Home Improvement Research Institute (HIRI) is preparing for 2013 Spring Conference in Orlando, Fla.

The April 17 one-day event carries the theme of “New approaches for deep insights into home improvement." 

"Clearly the home improvement market is poised for solid growth in 2013,” said Fred Miller, HIRI executive director. “This is the time for all participants to fully understand their customers so they can align themselves in a way that maximizes the opportunity for their business. At the conference we will be discussing the latest in tools and techniques to help companies make the right decisions."

The agenda includes presentations from The Futures Group, National Analysts Worldwide, Decision Analyst, IHS Global insight, Field Agent, The Stevenson Co. and Ipsos. 

The event will be held at the DoubleTree by Hilton Orlando. For information, visit the HIRI website.

HIRI is a membership-based, independent, not-for-profit organization of manufacturers, retailers, wholesalers and allied organizations in the home improvement industry. Its mission is to be recognized as the primary authority for effective, useful information about home improvement products and services in North America.