HIRI adds digital curb appeal

The Home Improvement Research Institute rolled out a new website, creating improved navigation for members and non-members of the non-profit, research-based organization.

“The website is an important interface between HIRI and our members,” said Pam Heidel, HIRI managing director. "The improved new look along with the responsive design will allow our members to easily access HIRI research with their mobile devices.”

The new HIRI website offers areas for members, non-members and those looking for events, news and research reports (which can be purchased on the site.) The kind of research available in the Current Research area falls under titles such as “U.S. Size of Market Report,” “Home Improvement Retail Selector Study,” “Product Purchase Tracking Study” and “Recent Home Buyers Study,” to name a few.

 The Web address is www.HIRI.org.

Founded in 1981, HIRI is a membership-based, independent, not-for-profit organization of over 70 leading manufacturers, retailers, wholesalers and allied organizations in the home improvement industry. With over 30 years of experience, HIRI is recognized is the leading source of information about the home improvement products and services in North America. By combining resources, member companies are able to leverage a relatively small investment into a large body of research that is both broad in scope and actionable in its detail.

HIRI receives management services from Lebhar-Friedman, the publisher of Hardware + Building Supply Dealer.