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Glidden reveals new Diamond paint line

<p>The interior paint + primer offers &quot;diamond-tough&quot; durability.</p>

PPG's Glidden has revealed its latest paint offering -- an interior paint-and-primer-in-one that promises to be as tough as its namesake.


Glidden Diamond is made to stand the test of time (and comes with a lifetime satisfaction guarantee). According to independent test results, Glidden Diamond paint + primer’s durability surpasses that of more expensive super-premium paints, the company says.


Available exclusively at Home Depot, the 100% acrylic formula provides a smooth finish with "diamond-tough" durability that withstands scrubbing, washing and stains.


It also offers hide and coverage, making it easier to get professional-looking results.


“With Glidden Diamond paint + primer, we’re thrilled to offer The Home Depot shoppers a new, high-quality product designed to stand up to the durability needs of an active home,” said Mark Lancia, senior brand manager, Glidden paint. “Developed through PPG’s global paint expertise and technology, Glidden Diamond interior paint + primer helps all consumers achieve brilliant and lasting results at an incredible value.”


Other features include a low-odor, zero-VOC classification, and an affordable price point of $25.


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