BlueLinx boosts its Allura
Building products distributor BlueLinx Holdings says it is now distributing Allura fiber cement products from its distribution centers in Frederick, Md., and its Florida locations in Jacksonville, Lakeland, Miami, Pensacola, and Tampa.
The Allura products to be offered by BlueLinx include natural-looking siding, multishake, panels and soffit, which will be added to the large array of products already available from BlueLinx. Allura backs its products with a 50-year warranty.
The sales pitch for Allura’s fiber cement products is that they withstand the elements while offering a realistic wood grain that won’t crack, warp or splinter and effectively resist fire, water and fungus.
Kevin Potthoff, VP of sales and marketing for Allura USA said that BlueLinx is recognized as a top distributor in the building materials industry, and that Allura is thrilled to be expanding its product portfolio in these markets. Potthoff went on to say that BlueLinx’s values align with Allura and its focus on providing exceptional customer service.
“Our Florida team is very excited for the opportunity to sell Allura products,” said Paul Lyle, BlueLinx’s regional VP of the Southeast. “Allura products help complete our siding offering to our customers.”
The Allura products to be offered by BlueLinx include natural-looking siding, multishake, panels and soffit, which will be added to the large array of products already available from BlueLinx. Allura backs its products with a 50-year warranty.
The sales pitch for Allura’s fiber cement products is that they withstand the elements while offering a realistic wood grain that won’t crack, warp or splinter and effectively resist fire, water and fungus.
Kevin Potthoff, VP of sales and marketing for Allura USA said that BlueLinx is recognized as a top distributor in the building materials industry, and that Allura is thrilled to be expanding its product portfolio in these markets. Potthoff went on to say that BlueLinx’s values align with Allura and its focus on providing exceptional customer service.
“Our Florida team is very excited for the opportunity to sell Allura products,” said Paul Lyle, BlueLinx’s regional VP of the Southeast. “Allura products help complete our siding offering to our customers.”