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An industry salutes military veterans

11/11/2019
Home Depot and Lowe’s offer military discounts of 10% year round. They and others did a little more this year to celebrate Veterans Day.

Here are a few of the activities promoted from some industry players.

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The Home Depot’s Celebration of Service is the company’s annual campaign that rallies Team Depot, associate volunteers, to complete community projects around the country. Operation Surprise was this year’s theme for Celebration of Service, and veterans were honored with life-changing moments, including this one.

https://players.brightcove.net/5042138603001/default_default/index.html?videoId=6102054948001

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Lowe's partnered with the Washington Redskins Salute to Service Month Initiatives with a DIY Workshop for active-duty service members, veterans and their families. The event was held at FedExField in Washington, D.C.

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Beacon Roofing Supply is giving 5 veterans free roofs and five runners-up will receive $1,000 to help with repairs

The company revealed the five winners in its first annual Beacon of Hope contest, a nationwide contest awarding deserving Veteran homeowners with new roofs. Together with Veteran-friendly roofing companies, Beacon will deliver and facilitate the necessary roof repairs/replacements to the homes of the five Veteran contest winners at no cost to the recipient. The five runners-up will receive $1,000 to help complete necessary repairs.

“People from across the country came together to cast thousands of votes for the 10 Veteran finalists whose roofs are in dire need of repair or replacement,” said Jamie Samide, Beacon’s Vice President of Marketing. “We are committed to helping Veterans that live and work in our communities, and the Beacon of Hope contest is just one way that we can support our Veterans who have served our country and are facing adversity in the years following their service. We are honored to give back to these deserving Veterans and their families.”

The Beacon of Hope contest winners include:

­- Lori Lee A. - Turner Falls, MA
­- Donald A. - Redford, MI
­- John B. - Albuquerque, NM
­- Betty F. - Suffolk, VA
­- Michael S. - Overland Park, KS

The roof repairs will be completed between November 2019 and spring 2020. To read the 10 Veterans’ inspiring stories and learn more about the Beacon of Hope contest, visit http://go.becn.com/beaconofhope.

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Tractor Supply Company will recognize and support the military community, including veterans, active members and dependents, for their service in honor of Veterans Day. On Saturday, Nov. 16, the weekend following the recognized holiday, the company will give customers with a valid military ID or other proof of service 15 percent off their entire in-store purchase. Tractor Supply will be celebrating veterans on the weekend following to give as many customers as possible the opportunity to benefit from the discount.

“It is a true honor for us at Tractor Supply to give back to the men and women who serve our country,” said Greg Sandfort, Tractor Supply’s Chief Executive Officer. “Whether active members, veterans, or family members of veterans, Veterans Day is a perfect opportunity to show our support for our military customers and team members, and this discount is a small token of our gratitude for their great service.”

Tractor Supply supports and celebrates military members year-round through the partnership with Farmer Veteran Coalition. On Armed Forces Day, Tractor Supply and Farmer Veteran Coalition awarded $1,000 gift cards to military veterans and owners of agricultural businesses such as beekeeping, sustainable gardening, animal care, medicinal crop cultivation and more. To date, the partnership has made grants to 100 veterans across the United States.

The veterans discount will be available at all Tractor Supply locations on Saturday, Nov. 16, to ensure all veteran customers can take advantage of the discount.
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