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Amazon Go going big?

9/20/2018
Amazon Go is about to expand its presence in a big way — and give the market’s biggest convenience chains a run for their money.

Amazon is considering a plan to open as many as 3,000 new Amazon Go cashierless stores by 2021, a move that could make it one of the biggest chains in United States, according to Bloomberg.

The online giant is off to a strong start, with plans to open about 10 locations by the end of this year, and about 50 locations in major metro areas in 2019, anonymous sources told Bloomberg.

The company opened its first Amazon Go store to the public in January. Prior to that, it was open a year in a test mode exclusively to Amazon employees. The company opened its second location on Aug. 27, albeit it’s a smaller footprint that features a limited menu and shorter hours. The third, also in Seattle, opened in early September. Its newest store opened in Chicago on Monday.

Amazon is positioning its cashierless convenience store concept in dense urban areas populated by young, busy, affluent residents willing to “spend a little more than a typical fast-food experience for better quality food.” The company will also open multiple locations in proximity, a move that would centralize food production for multiple stores and help Amazon reduce costs, the report revealed.

 
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