New Year’s name change for Lumber Liquidators

Lumber Liquidators Holdings, Inc., the specialty retailer of hard-surface flooring, expects to officially complete its corporate entity name change to LL Flooring Holdings, Inc. effective Jan. 1, 2022.

The Richmond, Va.-based company’s stock will continue to be listed on the NYSE under the ticker symbol “LL” and the CUSIP identifier for the stock will not change. No action is needed from current stockholders, the company said.

“Our corporate name change to LL Flooring reflects our elevated brand promise to become the Pro and homeowners’ leading destination for hard-surface flooring by providing the best experience from start to finish,” said President and CEO Charles Tyson. “We passionately work with our customers to find the floors they love, guiding them through their entire flooring journey as they select from our extensive offering of trend-right quality floors, including offering installation services to complete the project.”

Lumber Liquidators has been slowly introducing the new LL Flooring banner over the past year. 

The retailer operates 420 stores nationwide and offers more than 500 varieties of hard-surface floors.