The new Hardie Architectural Collection features "Sea Grass."
James Hardie, the producer of fiber cement and fiber gypsum building solutions, has introduced Hardie Architectural Collection.
The portfolio of new products is a premium suite of Hardie Architectural Panels in distinctive textures inspired by nature.
James Hardie said that it is debuting these new products in response to several megatrends in the industry, including labor shortages, consumers looking to personalize and modernize their homes, and demand for more sustainable exteriors that offer protection against damage from severe weather.
The first generation of products in the Hardie Architectural Collection offers a modern, integrated solution of fiber cement panels and metal trims that deliver fresh looks with the trusted protection and lasting beauty of Hardie fiber cement technology.
Also, the first generation of Hardie Architectural Panels in the Collection includes several finishes: Fine Sand, Fine Sand-Grooved, Sea Grass, and Sculpted Clay.
Sean Gadd, North America President of James Hardie said, “The Hardie Architectural Collection is James Hardie’s most significant expansion, to date, beyond wood-look designs."
"This collection will enable homeowners to reimagine the exterior of their home and express their personal style while enhancing the curb appeal of their home," Gadd added. "The collection also provides homebuilders and renovators installation efficiency compared to many traditional building materials.”