Lebhar-Friedman set to launch digital magazine for the building industry

The Residential Products Group of New York City-based publishing company Lebhar-Friedman plans to launch Residential Building Products, a digital magazine for builders, remodelers and subcontractors.

The digital tablet and desktop magazine combined with an interactive website will be dedicated to delivering valuable information in an exciting digital package. 

The Lebhar-Friedman Residential Products Group also includes Home Channel News and HardwareStoreConnect.com. The group is led by Jack Brannigan, VP and group publisher.

Brannigan, who joined Lebhar-Friedman in October, has served in senior executive positions with HomeSphere Inc. and Hanley-Wood. He currently serves on the board of directors of BuilderFusion, a building and technology company based in Orem, Utah.

“The pent-up demand in the residential construction industry is creating a need for product information and analysis,” said Brannigan. “It’s an exciting time to serve this industry, and we are excited to have a team in place with the ability to deliver a first class digital product.” 

The magazine’s editorial mission includes the promise to dive beyond the basic product descriptions and examine the trends and the details that allow builders, remodelers and subcontractors to better serve their customers. Technology, technique and tools will all be featured along with the latest building concepts in the residential construction industry.

Residential Building Products will launch in mid-January.

For more information, visit residentialbuildingproducts.com.