Lowe’s launches immersive ‘Style Studio’
Lowe's is launching what it describes as a “breakthrough experience for the home improvement industry.”
The new Lowe's Style Studio is designed exclusively for Apple Vision Pro.
Available Friday, Feb. 2 on the App Store, Lowe's Style Studio takes advantage of the capabilities of spatial computing to help customers visualize and design their dream kitchen from the comfort of their own home.
"This is a transformational moment for kitchen design. Our customers can now visualize their dream kitchen in their own space, and that's incredibly exciting," said Seemantini Godbole, Lowe's executive vice president, chief digital and information officer. "Lowe's Style Studio immerses our customers in a cutting-edge design experience enabled by spatial computing that will make home improvement easier than ever. I'm proud of our team for creating a powerful, immersive experience for Apple Vision Pro customers."
By using the Lowe’s Style Studio, customers can step into an immersive 3D kitchen scene.
Within the program, users can explore preset styles curated by Lowe's professional designers, and customize hundreds of real-world materials, fixtures, and appliances – all available at Lowes.com or in store.
Lowe’s says nearly 80 billion possible combinations are presented.
Lowe's Style Studio was built by Lowe's Innovation Labs, a team focused on imagining, exploring, and accelerating the future of home improvement through emerging technologies, and core members of the Lowe's mobile technology team.
Based in Mooresville, N.C., Lowe’s operates over 1,700 home improvement stores and employs approximately 300,000 associates.
