Kubota showcases tech-minded equipment

Kubota North America is sharing its vision for the future, which it says includes offering more "customer solutions" across its entire equipment portfolio. According to Kubota, that means providing greater choice—offering diverse powertrain options, seamless access to data and analytics, improved connectivity and advanced automation. 

"What you need to know about Kubota is that we develop solutions with our customers in an innovation cycle that never ends," said Todd Stucke, president of Kubota Tractor Corporation, and SVP, Kubota North America. "That all starts with observing and listening to our customers. From there, we design and build solutions to help our customers overcome their challenges. And we're never entirely done because we continue to iterate over time and continue the cycle, always listening, and always improving."

At CES 2025, Kubota showcased a range of equipment offerings across its residential, specialty agriculture and construction segments. Equipment on display includes:

• Agri Concept 2.0. An electric tractor concept offering data, AI, automation and electrification as a choice of powertrain for when users want to drive and autonomous when they don't.
• Smart autonomous sprayer. A fully autonomous chemical sprayer that scouts to identify pests and sprays to lessen spray drift and overuse. The result reduces labor and the use of chemicals in the field, per Kubota.
• Flash. Ultra-detailed images are gathered to detect plant-level health. When coupled with AI, Flash provides recommendations on a grower dashboard to help make crop decisions one plant at a time.
• KATR. Kubota's four-wheeled all terrain, multifunctional robot maintains a level cargo deck when working on uneven terrain and can work autonomously or remotely to tackle a range of versatile applications in agriculture and construction environment.
• Smart robotic pruner. When coupled with AI and machine learning that classifies buds and canes based on position and fruiting potential, it optimizes production precision and accuracy.
• Smart plant imager. Uses advanced robotics and hyperspectral imaging cameras to capture real-time data and insights.
• Within the construction segment, the Kubota KX038-4e electric excavator is a zero-emissions, quiet electric excavator that addresses ventilation, noise, and emissions allowing for work at night, in residential areas or even indoors.
• Hydrogen Engine Genset that matches the portable power diesel models, but with the benefit of a quiet, clean hydrogen engine, offering a power source choice without sacrificing performance.
• And, within Kubota's residential segment, a Smart Autonomous Zero-Turn Mower showcasing Kubota's cooperative technology that facilitates multiple machines working together to complete large tasks.