Dutch Boy unveils new Platinum Plus paint
Dutch Boy Paints has launched a new version of its Platinum Plus paint with Stain-Shield technology, now with an "Anti-Scuff" formula. The latest upgrade offers a durable, scrubbable finish for homeowners, while also providing enhanced protection with its new Anti-Scuff formula for defense against everyday wear and tear, per the company. The paint is also now available in matte, which the company says offers a subtle shine to conceal minor imperfections.
"Our goal at Dutch Boy Paints is to continually refine our products to simplify the painting process and meet our customers' evolving needs," said Julie Fisher, product manager at Dutch Boy Paints. "The new Platinum Plus formula exemplifies this commitment by retaining the luxurious finish and durability that our consumers came to know and love while introducing the Anti-Scuff formula. This addition ensures that walls not only look beautiful from the start but also maintain their appearance over time, making it a simple paint solution for a beautiful home, even in the busiest areas."
The paint is available in Matte, Eggshell, Satin, and Semi-Gloss sheens and is available exclusively at Menards in the brand's Twist & Pour container.
