Dunn-Edwards moves into Kelly-Moore stores
The Dunn-Edwards Corporation opened 17 stores throughout Northern California, expanding its presence in the region by over 50 percent.
The brick-and-mortar expansion supports Dunn-Edwards Corporation’s focus on strategic growth and expansion in key markets and fulfills integral needs of new and existing customers, the company said.
The move also fills a void in the market left by the sudden demise of Kelly-Moore Paints in January 2024.
The new store locations include San Francisco, Cupertino, Santa Cruz, Oakland, Chico, and more. The store will offer expert color-matching capabilities, including an exact color match for Kelly-Moore’s popular hue, Swiss Coffee 23.
The expansion comes as the Dunn-Edwards legacy paint manufacturer approaches its 100th anniversary in 2025. Now with 174 company stores across the Southwest, Dunn-Edwards is focused on continuing its legacy, the company said.
“For nearly a century, Dunn-Edwards has prioritized our hardworking employees, contractors, and customers. Through recent industry challenges, we believe more than ever that our people are our most valuable asset,” said Monte Lewis, Chief Operating Officer at Dunn-Edwards Corporation. “The sudden closure of Kelly-Moore devastated hundreds of loyal employees and impacted painting professionals across the region. By moving quickly and decisively, we’re hopeful our expansion will provide relief for those who have been affected, building trust with new and existing employees and customers for years to come.”
The new stores will employ approximately 125 people – almost exclusively former Kelly-Moore employees – across the 17 new locations. Dunn-Edwards is also prioritizing the expansion of Authorized Dealer locations across the country to serve a broader range of customers and professionals. Recent areas of development include California, Oklahoma, Texas, and Arkansas.