Throwback Thursday: A psychedelic '70s paint spot
Once upon a time, disco reigned supreme and the world was decked out in psychedelic colors — up to and including the paint commercials on TV.
This ad aired on Wednesday, Jan. 18, 1978, for True Value Hardware Stores, with a voiceover by Chicago TV legend Lee Phillip.
At the time, the co-op was promoting some good deals it was running for Tru-Test Paint: E-Z Kare Latex Flat Enamel for $9.97/gallon and Sat-N-Hue Flat Interior Latex for $8.97/gallon.
This snapshot of a moment in time was preserved by The Museum of Classic Chicago Television, which preserves footage from Chicago TV channels that would most likely be lost if not intentionally preserved.
This ad aired on Wednesday, Jan. 18, 1978, for True Value Hardware Stores, with a voiceover by Chicago TV legend Lee Phillip.
At the time, the co-op was promoting some good deals it was running for Tru-Test Paint: E-Z Kare Latex Flat Enamel for $9.97/gallon and Sat-N-Hue Flat Interior Latex for $8.97/gallon.
This snapshot of a moment in time was preserved by The Museum of Classic Chicago Television, which preserves footage from Chicago TV channels that would most likely be lost if not intentionally preserved.