The pieces of House-Hasson's Long-Lewis deal fall into place

House-Hasson Hardware has completed its acquisition of Birmingham, Alabama-based Long-Lewis Hardware.

With it comes a whole lot of assets: a new regional manager; 10 new sales staff members and 150 18-wheeler truckloads of merchandise.

“This was an important acquisition for us because the pool is shrinking, or almost gone, of companies that through acquisition can really add value to our customers and our company,” said Don Hasson, president of House-Hasson Hardware.

Michael Brady, formerly sales manager with Long-Lewis, is the new regional sales manager for portions of Alabama, Georgia, Mississippi and Tennessee. Brady has been in hardware since 1973, with the last 17 of those years spent at Long-Lewis.

“House-Hasson has been a great fit for us,” Brady said. “Many of House-Hasson’s programs are exactly what the Long-Lewis staff needed and wanted.” According to the company, these include variable pricing, store design and layout, business forecast models, price shopping, availability of advanced point-of-sales systems, website and electronic marketing support, retail pricing, and 40,000 more product line-items to sell.

The acquisition adds approximately 500 dealers to House-Hasson's network, bringing the total to above 2,000.

The company's annual sales got a $30 million boost as well, now exceeding $200 million.

“The landscape is getting so consolidated that smaller and medium-sized distributors are quickly becoming a thing of the past,” Hasson said. “This consolidation has been going on for a long time; we’re glad that Long-Lewis’s owner found us to be the right fit for its employees and customers."