Deckorators, Wausau Supply expand partnership
The deal aims for key markets in the West and Midwest.
Deckorators, the outdoor living brand of UFP Industries, Inc., has sealed a new partnership with Wausau Supply Co., an employee-owned distributor established in 1947. Wausau Supply is based in Wisconsin.
Deckorators says the deal will expand its offerings of Voyage Decking with Surestone technology, Aluminum Contemporary Railing, Contemporary Cable Railing, and Privacy Screen System. The partnership aims to reach key markets across Washington, Idaho, Colorado, Utah, Ohio, Lower Michigan, and Indiana.
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“Wausau’s exceptional customer service and deep relationships at the dealer level enable the brand to reach targeted areas crucial to our success,” commented Ryan Kemp, executive vice president of Deckorators. “We’re thrilled to explore how this partnership can deepen our commitment to serve our customers specifically with our patented Surestone technology products.”
“Bringing Deckorators into our product mix is an exciting venture for our entire team,” said Charlie Herwig, president of Wausau Supply Co. “The brand’s commitment to innovation aligns with our company values as a national leader in the building products landscape.”
Deckorators says Wausau offers a "progressive mix of two-step building material distribution," which spans over 20 warehouses and three manufacturing facilities.
A revolving mix of Deckorators products is set for distribution this coming March.
