Paul Burleson named 'legend' of home improvement
Westlake Royal Building Products' Paul Burleson, a senior account executive of national remodeling accounts and well-known industry stalwart, has been named a 2025 Legend of the Home Improvement Industry by Dave Yoho Associates.
The Legends of the Home Improvement Industry award honors leaders who exemplify creativity, positive leadership and customer care. Nominations, submitted by industry peers, were evaluated by prior recipients and members of Dave Yoho Associates, who cast the deciding votes based on criteria emphasizing business growth, industry contributions and setting high standards for future leaders. The award ceremony for Legends of the Home Improvement Industry was recently held in St. Louis, Missouri, where six home improvement professionals were inducted.
“I’m honored to be recognized alongside such respected leaders in the home improvement industry. Throughout my career, my goal has always been to push the industry forward—whether through innovation, mentorship or new ways to help professionals succeed,” said Burleson. “This recognition is also a testament to the incredible peers, mentors and teams I’ve had the privilege to work with—I wouldn’t be here without their support.”
Burleson, who has more than 40 years of experience, has trained and supported sales teams for hundreds of companies. A pioneer in virtual selling, AI-driven sales and in-home selling systems, he continues to shape industry best practices. Leveraging his influence and strategic partnerships, Burleson helped grow the Westlake Royal Pros program, which brings together tech, finance and consulting companies to provide solutions for contractors. This initiative allows companies to access discounted services while strengthening partnerships with Westlake Royal Building Products.
“Paul is not only integral to the Westlake Royal Pros program, but his innovations and industry expertise have also helped Westlake Royal Building Products adapt, grow and stay competitive in a rapidly evolving market,” said Bill Conlon, vice president, US Sales for Siding and Trim at Westlake Royal Building Products. “It’s been a pleasure seeing how his passion and leadership continue to inspire industry professionals to push boundaries and redefine success.”
For more information about the Legends of the Home Improvement Industry award, visit https://www.daveyoho.com/legends.
