Sell Sheet: Tool District

The reigning single-location rebate leader achieved a patronage dividend of $833,843, more than twice that of the next-highest retailer.



The secret? Aggressive pursuit of online sales.



Blackwood, New Jersey-based Tool District — whose flagship property is tooldistrict.com — swims in deep waters, selling industrial supplies and building materials across the country.



“It’s definitely exciting,” said Anthony Bogucki, co-founder with his brother, Vince. “It’s about being ahead of the curve.”



The Bogucki family, clearly born with prominent entrepreneur genes, rode an exciting e-commerce wave that started in the hunting and sporting goods industry. That eventually led to selling hardware, after supplying materials to government agencies (including overseas embassies).



“We consistently review how to improve,” Anthony said. “And if you look at the stats, most of the purchases are coming from mobile devices.”



Anthony said the partnership with Do it Best Corp. helped propel their growth.



“With the $3 billion in buying power from Do it Best Corp. and with our service and pricing, once the customer sees what we’re able to offer, that’s when they make the jump.



“It’s refreshing that we can compete on that level with companies like that,” he added.