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New CEO for OXX and its job-site coffeemaker

2/20/2018

OXX Inc., manufacturer of the heralded COFFEEBOXX ultra-rugged coffeemaker, hired Kent Brown as the brand’s new CEO and president.


A 25-year veteran of the consumer-durables industry, Brown comes to OXX from outdoor-gear manufacturer Coleman, where he served as VP of sales, trade marketing, and retail. Prior to Coleman, Brown held management positions at TruSouth Oil, Hopkins Manufacturing Corporation, Radio Systems Corporation, and Newell Brands.


“As the first builder of exceptionally tough appliances designed for use outside of the home, OXX pioneered the rugged-appliance category,” says Brown. “I’m honored to be trusted to lead this vibrant brand into an exciting future. Using the Coffeebox as our launchpad, we’re primed to bring a new world of products to market. The upside is unbelievably high.”


OXX’s flagship product is the Coffeebox, built to brew premium coffee in the world’s most challenging environments. OXX has also recently introduced a new coffee brand, Workhorse Coffee, which comes in two blends: 2x Caffeine and Dark & Bold.


“We are thrilled to have found Kent,” says Jim Doan, founder and COO of OXX. “OXX is in the business of providing supremely durable appliances that have never been available before. Given Kent’s deep experience in consumer products and extensive business acumen, we can’t wait to see where he’ll take OXX.”


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