Dutch Boy rates rooms
Dutch Boy, the Cleveland-based division of Sherwin-Willliams, launched an online event called "My House Stinks: Rate the Rooms Contest" to promote its Refresh paint.
The contest encourages do-it-yourselfers to submit photos and stories of specific rooms in their house that need to be "beautified and freshened up." Electronic votes will be tabulated from April 2 through Oct. 1. The most popular story wins the Grand Prize of $5,000 and 50 gallons of Dutch Boy's Refresh paint.
Through a partnership with Arm & Hammer, Dutch Boy's Refresh paint includes odor-eliminating technology. Also, the paint contains no volatile organic compounds.