Royal Building Products launches a Web-based video series
Royal Building Products has launched a new Web-based video series addressing common building materials pitfalls.
The series, called Challenges and Solutions, features renovator Steve Thomas (of This Old House fame) tackling a specific exterior home renovation challenge.
“Products and technologies have changed considerably over the years and Steve Thomas is a great example of someone who has embraced products that offer better installation and performance features,” said Marilyn Chase, director of marketing, Royal Building Products. “As the producer of this video series, Steve is the perfect person to help us share our innovative products and their benefits with professional and homeowner audiences.”
The series currently includes six programs with more in production in 2016.
So far, the lineup includes:
A Parade of Homes new construction home in Columbus, Ohio – Features Celect and Royal’s trim system, including columns and window surrounds that add a differentiating design element to a front porch.
Steve Thomas’ 1905 Victorian home in a coastal village in Maine – Steve wishes to do a sympathetic restoration and renovation of his home, but wants to use modern exterior building materials that will stand up to harsh winters. He chooses Royal’s cellular PVC trim and mouldings products.
A two-part series featuring Steve Thomas’ Sea Cove home – Steve adds a Zuri deck side porch and back deck to his home, which offers a high finish, but is low maintenance for harsh New England winters.
A lake house on Lake Winnipesaukee, New Hampshire – Homeowners want deck-access to the lake with a high level of finish, but not the added maintenance that decks usually require. Royal’s Zuri decking seamlessly takes on this challenge while showcasing its unique bending applications.
A low-country cottage house in Belle Center, Ohio – A builder desires to build his own home featuring traditional looking exterior cladding, but wants very little maintenance. Celect Cellular Exteriors and Royal Trim and Mouldings provide the ideal solution.
"The building materials marketplace now offers an extensive range of exterior cladding products,” said Steve Thomas. "The trick for both professionals and homeowners is to choose the right material and product for their job. In this Web-based video series, we'll help viewers make those choices – balancing cost, ease of installation, maintenance over time and aesthetics."